Brainstorming with Nature: How Biomimicry May Hold the Key to Your Next Innovation Challenge

Many technologies are designed to conquer nature or natural events.  But now we’re seeing businesses in a wide range of industries look to nature for innovative ideas.  Biomimicry takes inspiration from nature to solve human problems, and has attracted the attention of companies such as Apple and IDEO.  The number of innovations based on biomimicry design is on the rise.  In this program, Chris Allen, CEO of Biomimicry 3.8, and Anthony Brennan, CTO of Sharklet, provide us with insight into this emerging sector, its impact on innovation and its future. Listen now to the interview.